excerpted from Powering Innovation
Recorded on September 2014

Tech Startups Innovating Energy

Description 

Kate Fehrenbacher, reporter at GigaOm, discusses how startups are working to make energy efficiency and conservation more attractive to the American people.  "It's companies and entrepreneurs looking at ways to design intelligently designed systems and products in an emotionally well designed way to make these things sexy and the brands interesting," said Fehrenbacher.

Speakers at this Event

CEO, NRG

Senior Writer & Analyst, GreenBiz

Co-Founder and Chief Greenskeeper, Method Products

Professor of Mechanical Engineering and Co-Director at the Precourt Institute for Energy, Stanford