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Where does change begin? Addressing the climate challenge requires incremental and transformational change on both personal and systemic levels. That means altering our personal habits as citizens, consumers, employees and parents. At the same time, society needs to fundamentally modernize the food, transportation, building and energy systems. That mind-blowing amount of change is so daunting, it’s no wonder people want to skip away into the happy land of denial.

What happens when one of the most rural parts of the country is also the wealthiest? Teton County, Wyoming is known for its pristine wilderness, a place where landowners can find ample opportunities in conservation, ranching, and land stewardship. It also leads the country in per capita income, with residents averaging a quarter of a million dollars in annual income.